Privacy policy

Last updated: October 10, 2024

This Privacy Policy outlines how PLUX Wireless Biosignals S.A. ("we", "us", or "our") collects, uses, and discloses your personal information when you visit our website, use our services, purchase products, or interact with our software. By accessing or using our site, services, or software, you agree to this Privacy Policy.

Changes to This Privacy Policy

We may update this Privacy Policy to reflect new legal requirements, changes to our services, or evolving industry standards. Any updates will be posted on our site, with the "Last updated" date revised accordingly. We encourage you to review the policy periodically for the latest information on our practices.

Information We Collect

To provide and improve our services, PLUX collects the following types of personal and non-personal information:

1. Personal Information You Provide:

  • Contact details: Name, email, phone number, and billing/shipping addresses when you place orders, register for an account, or request customer support.
  • Order and transaction data: Purchase history, payment information (credit/debit card details or other payment methods), and shipment tracking information.
  • Account information: Username, password, and preferences when you create an account on our site or sign up for newsletters.
  • Research-related data: Information related to research activities using our biosignal products or services, such as feedback on product use, requested configurations, and system settings.

2. Automatically Collected Information (Usage Data):

We use cookies, pixels, and other tracking technologies to collect data on how you interact with our website and software. This includes:

  • Technical information: Your IP address, browser type, operating system, and device information.
  • Usage patterns: Pages visited, links clicked, software usage details, and navigation paths within our platform.

How We Use Your Information

We use the personal information we collect for the following purposes:

1. Providing Products and Services:

  • Order fulfillment: Processing payments, arranging shipping, and delivering products such as biosignal hardware, sensors, and related software.
  • Product support: Providing technical assistance, customer support, and warranty services for our biosignal products.
  • Software updates: Automatically delivering patches, security updates, and feature enhancements to ensure optimal system performance for our biosignal products and software.
  • User experience improvement: Collecting data to enhance product interfaces and optimize the performance of our biosignal systems.

2. Marketing and Promotional Communications:

  • Promotions and discounts: If you participate in any promotions, such as free shipping offers or product discounts, you will be automatically enrolled to receive communications about our latest products, services, and research tools. We do not send unsolicited spam, and you can opt out at any time via the unsubscribe link provided in our emails.
  • Personalized marketing: We may use your data to tailor product recommendations, suggest relevant biosignal configurations, or highlight research solutions that align with your professional field.

3. Security and Fraud Prevention:

We use your information to ensure the integrity and security of our site, products, and software, preventing unauthorized access and detecting fraudulent activities. If your account security is compromised, we will notify you and take immediate action to protect your data.

At PLUX Biosignals, we do not collect or store any biosignal data from users. Our software is designed to operate locally on the user's devices, meaning that any biosignal data generated remains on the user’s device and is not transmitted to PLUX or any external servers. We do not access, store, or process biosignal data unless explicitly requested by the user for troubleshooting or technical support purposes, and even then, only with the user's consent.

The personal information we collect pertains strictly to customer and account-related activities, such as processing orders, managing customer accounts, and providing technical support for our hardware and software.

Cookies and Tracking Technologies

Like many websites, we use cookies to boost your user experience, monitor site performance, and conduct market analysis. These cookies help us understand how users interact with our services and allow us to improve our biosignal products and software.

To learn more about cookies and how we use them, visit our Cookies Policy.

Disclosure of Personal Information

We may share your information with third parties to fulfill orders, improve services, and for other legitimate purposes:

  • Service providers: We collaborate with third-party service providers like payment and eCommerce services (ex: Shopify), shipping companies, and software developers to maintain the smooth operation of our business. These providers only access personal data required to perform their specific functions.
  • Software partners: We may share usage data with trusted partners who help us develop and maintain our biosignal software, including cloud service providers for testing and diagnostic purposes only.
  • Marketing partners: With your consent only, we may share information with third-party marketing platforms to show you relevant advertisements or send tailored promotional emails.

International Data Transfers

As a global business, we may transfer your personal information to other countries where our data processors are located. If your information is transferred outside of your jurisdiction, we ensure that adequate safeguards, such as the European Commission's Standard Contractual Clauses (SCCs), are in place to protect your data.

Retention of Your Information

We retain your personal information for as long as it is necessary to fulfill the purposes outlined in this Privacy Policy, including providing support, maintaining your account, and complying with legal obligations. You may request the deletion of your data by contacting us.

Your Rights

Depending on your location, you may have rights regarding the personal information we collect:

  • Right to Access: You can request a copy of the personal information we hold about you.
  • Right to Delete: You can request the deletion of your personal information, subject to legal obligations.
  • Right to Opt-Out: You can unsubscribe from marketing communications or withdraw your consent at any time.

To exercise your rights, contact us at acoelho@pluxbiosignals.com.

Security of Your Information

We use industry-standard security measures to protect your personal data. However, no system is entirely secure, and we recommend taking precautions to safeguard your login credentials. If you suspect any unauthorized access, please notify us immediately.

Children’s Data

Our products and services are intended for use by professionals and institutions. We do not knowingly collect data from children under 16. If you believe we have inadvertently collected such data, please contact us to request deletion.

Contact Us

If you have any questions about our privacy practices, or if you would like to exercise your data rights, you can reach us at: